Red Rocket was approached by The National Trust to design and produce materials that would raise awareness for this event, and provide people
completing the walk with information and help. As well as their already-established brand guidelines, they provided a style for this project that we ensured ran throughout the products.
When developing the new visual identity, it was key for each element to capture the Great Day Out mission. Above all, our mission was to create an engaging product that is available to all staff. In this case, we designed a simple, warm, and inviting aesthetic, characterised by previous event imagery and approachable typography.
The Red Rocket Solution
In conclusion, Red Rocket were able to produce the materials needed for National Trust. These enabled the organisation of the event to run smoother and also helped to build anticipation leading up to the time, as a result of their eye-catching and exciting designs.